About NNormal

We are a sport and outdoor brand, born between the coasts of Mallorca and the fjords of Norway. Our products reflect the shared philosophy of Camper and Kilian Jornet, the two founders of NNormal: sustainability and performance to inspire people to enjoy and respect nature. This mission takes shape through equipment that is timeless, functional, performance-focused and built to last. All NNormal equipment is designed in Mallorca and tested in Norway, a union that can be seen in brand’s name (Nor-way+ Mal-lorca).

Our mission

Inspiring people to enjoy and respect nature.

Our values
All our actions are undertaken with a strong commitment.
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Authenticity
We are fierce outdoor sports practitioners and deeply passionate about nature and our community.

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Usefulness
We make functional outdoor equipment to be used in multiple activities and built to last. Our products should be repairable, reusable or repurposed or recyclable.

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No-Normal
We want to explore new ways to do things. On product, on sustainability, on business social responsibility, on Brand Language—that become the norm tomorrow.

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Commitment
We believe companies have an important role to play in social responsibility. 

Our manifesto

We run for simple reasons and with a clear mind.

  1. We blaze our own trail
    Someone once said, we are our dreams... and if we don’t dream, we are no longer alive. Our unique creative path drives us to give back to people and the planet.
  2. Our home is outdoors
    We’re passionate about outdoor sports—but above all we’re people. Reaching the summit is also about the emotions and memories of everyone who’s come with us on our journey.
  3. We empower simplicity
    Simplicity means that with less, we can do more. The most simple solution will be the most  efficient, but also the most difficult to imagine.
  4. We take responsibility
    In the outdoors, just as in life, you rely on the strength of your partners. We won’t lose our way, because there is no set way. We’re responsible for all our actions, good or bad.
  5. We act louder than we speak
    All talk and no action equates to nothing. We know it’s not what we say, but what we do, that defines who we are.
About Kilian Jornet

He grew up in a mountain shelter in the Pyrenees, so high altitudes have always been his playground, whether he is running, climbing or skiing. As a multidisciplinary athlete, he has broken speed records on mountains all around the world, including a double ascent of Everest.

Today, Kilian lives in Norway, where he continues to test his limits in mountain sports and inspire a large community with films, books and digital content. Kilian has also become an advocate in the fight against climate change and works to raise awareness of the need to protect our environment. 

About Camper

Camper is the living story of a family business and a family of people who have been working together since 1877, when Antonio Fluxa, a shoe craftsman, brought together a group of craftsmen in Inca, Mallorca, and introduced the first shoemaking machines. Founded in 1975 by Lorenzo Fluxa, Antonio’s grandson, Camper built an original brand with quality, comfort,
irony and innovation through a contemporary design.

Meaning “peasant” in Mallorquin, a local dialect, Camper embraces the austerity, simplicity and discretion of the Mediterranean. A respect for art and craftsmanship anchors the brand’s promise to create timeless, high-quality products with a consideration of the social and environmental impact of each.

Today operating in more than 50 countries, CEO Miguel Fluxa, 4th generation of the family-owned company, leads a diverse creative team embracing change and exploring every aspect of design, developing useful and unexpected solutions to create a better quality product.